Storytelling is an ancient art. It undoubtedly had a starring role in the development of civilization and society. It is the corner-stone of culture. It has the power to start a war spanning the entire globe, inspire high school students and to bring justice and equality to millions of people.
Yet in our current business climate we do not value stories very highly. We base our decisions on facts and objective measurements, not mere fairy tales. We are perfectly happy teaching our children valuable skills, values and morals with bed-time stories. But when we have to communicate our corporate values and mission statements we do so in a 6 point bulleted list.
In my opinion, that’s a shame. Storytelling can be used to inspire companies and employees to change, to share values, and to transfer not just knowledge, but experience and wisdom as well.
Trainings and Workshops
1 day Storytelling in Business training
In this training you will learn the basics of storytelling. Why is it so powerful, when is it appropriate to tell a story and what is the basic structure of a story? At the end of the day, you’ll have the answers to those questions, and you’ll be able to create, tell, practice and refine your own stories.
Corporate Culture/Team Values workshop
Corporate culture or team values are only useful when they are shared by all employees or team members. Especially when training new hires, it’s important to not only communicate your values as part of your business. You have to share them in a vivid way, so your new member doesn’t only understand your values, but is able to identify with them. In this workshop, we will use storytelling as a mean to bring your company or team values alive. To find shared values among your employees or team members. So all members are heading in the same direction.
Our economy is changing rapidly. Joe Pine says it best when talking about the Experience Economy. We are not just in the business of selling services anymore, but in the business of selling emotions. Good stories are all about conveying emotions. But not everyone is a natural storyteller… so that’s where The Pitch comes in! In one session, we create your strongest story. Together with you, because it will be yours. To tell, to convey, and to succeed with.
No shows booked at the moment.
For more information, or to inquire about in-company trainings, please contact me. If you want to register, you can use the form below.